Tuesday, 8 April 2014

How Scooters Reflect a City

When I travel, I now have a new filter through which I see each city that I visit: scooters. I look at the number of scooters on streets, the people who ride them and how they are treated on the roads and when they need to park - in general, how they blend into the life of a city.

Recently, I spent a month in Valencia, Spain, so I had lots of time to use all sorts of filters to decide what kind of city it was. The scooter proved as reliable a filter as any. Valencia is a conservative city - its religious festivals and politics demonstrate that. But it has a thriving arts scene and local artisanal wines and beers; there's evidence of some hipster and creative types here.

                                                                                     Copywright: Debi Goodwin

And there's beauty in Valencia, in the riverbed parkland, in the architecture of  the modern City of the Arts and the old city with its narrow lane ways and high wooden doors. Artfully parked scooters enhance that beauty. But then beauty might just be in the eye of a this beholder.

                                                                                 Copywright: Debi Goodwin

                                                                          Copywright: Debi Goodwin
                                           
On the streets, cars - mostly small, non-flashy cars - heavily outnumber scooters and motorcycles even though the city has a climate favourable to two-wheeled vehicles, reflecting the city's conservative nature. Generally, I would say only about ten to fifteen per cent of the vehicles I saw were two-wheeled and of those somewhere between eighty to ninety per cent were scooters. There were hardly any large motorcycles to be seen.

Despite the low number, however, the scooters seemed a natural, accepted part of the city's traffic. Drivers appeared to accept their presence and accommodate their moves. And the city made it easy for them to park. At the mall with the Carrefour near the City of Arts, there is special free parking for two wheeled-vehicles with lines and a rack to support the front wheels.

                                                                                     Copywright: Debi Goodwin

What got me the most was how neat everything was in Valencia. We were there during The Fallas, the end of winter festival. Throughout the day and long into the night people ate on the street, dropping beer cans and food wrappers everywhere. While they waited to watch firecrackers or parades they often ate sunflower seeds leaving piles of shells behind. But by first light, the street-cleaning machines and the sweepers were out removing all evidence of the litterers. Even in the chaos of a wild street festival, the sense of order remained. That too was reflected by the city's scooters. I have never seen such precision parking, such even lines of scooters all facing the same way and parked in exactly the same way.

                                                                   Copywright: Debi Goodwin       

                                                                                     Copywright: Debi Goodwin

                                                                        Copywright: Debi Goodwin

Scooters may not be a scientific way to analyze a city but it's a fun way and one that reveals some definite municipal characteristics.

Oh, and although I didn't have as much time in Madrid, I did notice that the local police used scooters. Perhaps if our police used them in Toronto scooters would get more respect here.

                                                                                   Copywright: Debi Goodwin
--
On another note, I've been absent for too long but the winter in Toronto has gone on too long. Now that it's scooter season, I'll be back here more.

Tuesday, 14 January 2014

My Bolder Counterparts


I love my scooter and, in the midst of a miserable winter in Toronto, I wish each day that I could walk out of my house in a light jacket and get on my Vino 125 and just ride. One of the appeals of the scooter is its connection to warm weather; it's not just the freedom of the scooter's movement I crave right now but the carefree way I can just exit my door during the scooter season.

I love my scooter but if I were more bold now and had been younger when I first learned to ride a motorcycle I might still own one. But I could just never got the hang of it before hitting an age when awareness of the fragility of life set in like quick-set cement. So I'm passing on this salute to the women who are bolder, younger and ride real bikes... a photo exhibition by motorcycle enthusiast Lana McNaughton.

http://www.womenyoushouldknow.net/womens-motorcycle-exhibition/

©Lanakila MacNaughton
East Side Moto Babes - Los Angeles, CA                             

Photo by: 
Lanakila (Lana) MacNaughton
                                                                                                    

Monday, 2 December 2013

The Battle Heats Up

Just a quick post today but couldn't resist passing on this story about the wooing of female scooter riders in India from Bloomberg News

Hero Fights Honda to Sate Female Scooter Demand: Corporate India

Hero MotoCorp Ltd. (HMCL), India’s largest motorcycle maker, plans to unveil additional models in February to woo women customers for its scooters and fight Honda Motor Co.’s surge in the two-wheeler market.
Rising demand for personal transport in India’s villages and small towns, especially among women, is spurring the 18 percent growth in the nation’s scooter sales, Anil Dua, New Delhi-based Hero’s senior vice-president for sales and marketing, said in a Nov. 27 interview in the city. Hero also aims to tap the expanding 125cc motorcycle segment, Dua said.
Tokyo-based Honda Motor Co. is seeking to overtake Hero MotoCorp Ltd. after ending a joint venture with the Indian company in 2010. Photographer: Prashanth Vishwanathan/Bloomberg
“My clear mission is to grow faster than the market,” said Dua. “The only two segments that are growing at double digits are scooters and 125cc.”
The two categories offer Dua some respite from a slowdown in Indian economic expansion that has reduced demand for the 100cc bikes, which account for about 73 percent of Hero’s sales. In scooters, Dua is seeking to close the gap to Honda (7267), which sold more than 1 million units in the segment for April through October versus Hero’s 393,468. Scooters are seeing a resurgence, spurred in part by purchases by working women.
Tokyo-based Honda is seeking to overtake Hero after ending a joint venture with the Indian company in 2010, banking on a lack of public transportation in rural areas of the country of 1.2 billion people. Honda, the world’s biggest motorcycle maker, became India’s second-largest two-wheeler seller in the year ended March.

Aspirational Customers

Hero and Honda also want to take advantage of customers moving up to 125cc bikes from smaller runabouts as incomes rise, a shift being driven by increasingly aspirational Indian consumers, according to Emerging Markets Automotive Advisors.
“Scooters will help Hero offset increasing competition in motorcycles,” said Yaresh Kothari, an analyst with Angel Broking Ltd. in Mumbai. “While scooters are growing fast in urban and semi-urban markets, people are gradually moving to higher capacity motorcycles, and the 125cc segment offers a good mix of looks as well as fuel efficiency.”
Hero has climbed 9.3 percent this year, compared with the 7.6 percent increase in the S&P BSE Sensex Index. (SENSEX) The stock, which Kothari rates at neutral, rose 1.2 percent to 2,077.55 rupees at 1:30 p.m. in Mumbai.
Hero, which targets a doubling of its sales to 12 million units by 2020, expects to spend about 1.5 percent of annual revenue on research and development, Dua said. The company will introduce the first models with Hero-developed engines at the New Delhi Auto Expo motor show in February, he said.

Research and Development

“When we split up with Honda, we had no R&D capabilities of our own,” said Dua. “Now, we are filing patents and are adding new technology to our motorcycles.”
Hero’s second-quarter profit rose 9 percent to 4.8 billion rupees ($77 million) from 4.4 billion rupees a year earlier.
The company sold 41 percent of the 8.53 million two-wheelers sold in India in the seven months through October. Sales of its 100cc bikes dipped about 3 percent in the period from a year earlier.
The company has two scooter models -- starting at about 43,000 rupees for the Pleasure and Maestro, targeted at women and men respectively. Honda offers three scooter models, starting at 45,506 rupees, according to the companies’ websites.
Companies including Yamaha Motor Co. (7272)TVS Motor Co. Ltd. (TVSL) and Piaggio & C. SpA (PIA) have added scooter models in the last two years.
“Hero MotoCorp is banking on its revamped existing brands to claw back some of its lost market share,” wrote Surjit Singh Arora, an analyst at Prabhudas Lilladher Pvt., in a note dated Oct. 23. “Hero has made a strong comeback in the recent months on the strength of its strong brands and distribution.”

New Models

The average motorcycle engine displacement in India has risen to 125.61cc for the first 10 months of 2013, compared with 116.3cc in 2005, according to a Nov. 27 report by New Delhi-based Emerging Markets Automobile Advisors. Two-wheeler sales in India are expected to be about 22 million units in 2018, driven by motorcycles as well as scooters, according to the report.
“There’s a huge penetration potential in India,” said Dua. “We have been bringing out new models at a pace of once or twice a year. That pace is going to accelerate.”
To contact the reporter on this story: Siddharth Philip in Mumbai at sphilip3@bloomberg.net

Friday, 15 November 2013

Macho scooters

I love this story.

For decades, motorcycles got a tough-guy boost from the image of motorcycle cops. In Hollywood movies, police officers roared down desert roads and through city streets after bad guys on powerful, customized motorcycles. There was something extra macho about the cops who rode bikes rather than sit back in cruisers. I bet no one made doughnut jokes about them.

And check out this youtube video from Italy in the fifties ....a show by police on motorcycles that will remind Canadians of the musical ride of our own Royal Mounted Police. (Only our guys rode horses.)

http://www.youtube.com/watch?v=UrLvYrKYVD8

But with the introduction of high-powered scooters, police in Europe have apparently been quietly adding them to their fleet.

And now it's official. Next week, at Milipol 2013 in Paris, BMW will introduce for the first time a fully-equipped 600 cc police scooter.

Milipol is an biennial show for those in the "internal security" business. It's a gathering of companies promoting the latest in high-tech stuff to those who buy for institutions of authority... like the police. No wimps here. But there will be scooters. And I hope people, like the boys in India who eschew scooters as too girly, will take note.
                                                                                      Pictures below are from BMW


BMW at Milipol 2013



Sunday, 10 November 2013

Warm country envy

I rode my scooter yesterday, perhaps for the last time this year. The forecast indicates the temperature in Toronto won't get much above the freezing point from here into December. It was maybe eight degrees Celsius yesterday at the "warmest" part of the day on the last "warm day" for a while, okay weather for walking and working outside but cold enough to chill me after an hour of riding with the westerly winds.

When I see riders in countries who can use their scooters all or most of the year, I envy them. It's so much more economical, not to mention joyous, to be able to throw on a jacket and ride through even the coolest times of year. Perhaps if the season was longer here, municipal politicians would be forced to take scooters and motorcycles more seriously and come up with real solutions to their presence on city streets.

Oh, there will be the occasional hardy rider here, the one who'll wear leg warmers and layers of jackets and gloves and keep on riding until the snow turns the streets impassable. But the rest of us will soon be charging our batteries outside of our scooters, filling our tanks with gasoline stabilizer and greasing the bolts. I will reluctantly join that group this week. But I have made myself a promise: if there is a sudden spell of any weather that stretches a few degrees above zero and some bright winter sunlight, I will pop my battery back into the scooter and grab a bit of a ride, reveling in that rare moment. And if I can get somewhere warm during the worst of our winter I will seek out a place to rent a scooter. My Canadian-bred soul will feel I've cheated nature.

Sunday, 27 October 2013

Lou Reed knew scooters were cool

The American musician, Lou Reed, died today. He was a cool man of The Velvet Underground fame, a man who song about Walking on the Wild Side, a man who clearly understood scooters were cool long before others in America. Here's the proof in this ad for Honda scooters from the early 1980s.

http://www.youtube.com/watch?v=lDLAM48TmJQ

Monday, 21 October 2013

International Parking Dilemma

I have written time and again about how cities approach the question of where to allow scooters and motorcycles to park: cities like Toronto, Vancouver, Moscow, Hoi Chi Minh and Rome.

Perhaps it's a case of the old adage of seeing pregnant women everywhere when pregnant, but I keep seeing the same issues pop up in cities everywhere. It seems on every continent planners can't get their heads around scooters as important vehicles in the fight to ease urban transportation knots. And scooter riders universally grow frustrated with the lack of vision.

The latest stories are from Melbourne where this writer's sentiments echo those in Toronto....

http://www.themotorreport.com.au/57511/city-link-plan-to-toll-scooters-and-motorcycles-from-2014-are-we-nuts

....and from Philadelphia with an another all-too familiar story:

http://www.philly.com/philly/blogs/dncrime/PPA-stepping-up-scooter-enforcement.html